20% OFF your entire order thru Cyber Monday with promo code BFDEAL see details>>
Limited Time Offer! 20% OFF one regular priced item. Use promo code EARLYBF
Get Free shipping on BMW orders, no minimum! Use promo code SHIP2DAY See exclusions>>
$50 OFF parts and accessory orders over $299. Promo Code SAVE50. Ends 8/31.
4th of July Weekend SAVE 10% on your entire purchase. Promo Code FREEDOM10
Saturday, July 4th Bob's BMW is CLOSED.
10% Off Ilium Works Extended thru 7/31. Promo Code SHOPIW
15% Off Kathy’s Bag Liners thru 6/30. Promo Code EZTRAVEL
Get PRE-APPROVED for the bike of your dreams! Instant decision & no effect to your credit. Click Here »
FREE Ground Shipping everyday on orders over $99. * See Exclusions
Get $50 OFF parts and accessory purchases over $299. Promo Code WINTER50
15% OFF Maintenance Parts! Promo Code SPRING2021 expires 4/30.
CALL TOLL FREE: 1-800-BMW-BOB'S (1-800-269-2627)


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Specials & Promotions

The Best Offer of the Year!

Reward yourself today with the best offers of the year on the 2021 R 18 and R 18 Classic:

  • 6 payments covered by BMW (up to $2,000 when financed by BMW Financial Services)
  • AND 0.9% Retail APR rates.

Inspired by the past, and built to ride boldly into the future with modern technology. Come test ride today. Call 301-497-8949

Offered through BMW Financial Services NA, LLC by participating BMW Motorrad dealers through 1/4/2022. 0.9% APR offer availa ble to eligible, qualified customers with excellent credit history who meet BMW Financial Services’ credit requirements. Other rates are available. All offers are subject to credit approval and availability from existing dealer inventory. Dealer prices will vary and affect customer cost. A 60 month finance contract for a new 2021 BMW R 18 or R 18 Classic, and an APR of 0.9%, requires 60 monthly installments of $17.05 per $1,000 financed. No Down payment required. The waiver of six monthly payments for a new 2021 R 18 or 2021 R 18 Classic up to a maximum of $2,000 ($333.34 per month) is only available with retail installment contracts assigned to BMW Financial Services NA, LLC. Not all customers will qualify. Credits will apply towards first six monthly payments. Customer is responsible for any amount due in excess of the maximum credit amount. Multiple payment credits cannot be combined towards a single payment. Taxes, title and registration fees extra. Customer liable for insurance, maintenance and repairs.

New, authorized BMW Motorcycles come with a 3 year or 36,000 mile limited new vehicle warranty, whichever comes first. For important details, see the BMW Motorrad Service and Warranty Information booklet or visit an authorized BMW Motorrad Dealer. The 24 hour roadside assistance begins on t he original in service date.

Exclusive Offer from Bob’s BMW: $500 Trade-In Bonus!

For just a limited time only, when you trade in and trade up you can get an additional $500! Bob’s BMW is offering an additional $500 on top of the original trade in value of your motorcycle, with the purchase of select motorcycles!

Call 301-497-8949 for complete offer details and to GET A QUOTE TODAY.








The Smartest Way to Protect Your Investment.

Bob’s BMW now offers pre-paid maintenance plans to customers purchasing a new or pre-owned motorcycle.

New Used
Oil and Filter Change 4 4
First Break-in Service 1 N/A
Full Maintenance Service 6 6
Battery Replacement* 1 1

With pre-paid service, your motorcycle’s needs are paid for thousands of miles ahead. The benefits of a Pre-Paid Maintenance Plan are simple:

  • Save money by locking into today’s prices
  • Safeguard your motorcycle from missing a major service(s) by planning ahead
  • Get maximum performance and riding pleasure by completing all of your motorcycle’s major services

Anyone who rides their bike at least 4,000 miles a year on average will substantially save on service costs. For those that ride 36,000 miles within 3 years, the savings is in the thousands!

For customers buying a new BMW this plan is exceptionally great. BMW’s service interval is every 6,000 miles so the plan perfectly covers each major service, along with 4 additional oil changes and a battery replacement for the length of time the bike is under BMW’s 3year/36k mile factory warranty.

Regular maintenance at an authorized BMW Service Center is what preserves the value of your motorcycles and allows you to get maximum performance and riding pleasure. Bob’s BMW state of the art facility offers multiple lifts and is equipped with all the special tools required to service your BMW. The Service Department is staffed with professionally trained and certified BMW Advisors & Technicians, including our shop foreman and Chief Diagnostician who has received the highest level of BMW certification.

To learn more about a Maintenance Plan that will work for you, call 31-497-8949 ext. 210.

*Service Labor not included. 


Get Up to $750 OFF A New BMW Motorcycle!

To show our appreciation for everything U.S. military service members do for our country, to the emergency service workers who are always putting their communities first, and to MOA/BMW Car Club members and MSF Rider Coaches who help the riding community continue to grow, save up to $750 on new BMW motorcycle purchases throughout the year. These savings are in addition to any current incentives available through BMW. The following incentives can be applied to the purchase of any new, untitled 2020 and 2021 model year BMWs.

Call 1-800-BMW-BOBS (269-2627) TODAY to speak with a Bob’s BMW representative for complete details and required documentation.

BMW Model Series
Incentive Amount*
K-Series / S-Series
$750 OFF
F-Series / R-Series
$500 OFF
C-Series / G-Series
$250 OFF

Shop Bob's BMW online store

*Eligible Customers: All USAA members that are P&C (Property and Causality) eligible. One incentive per USAA member per year. Members of either the Armed Forces (Army, Navy, Air Force, Marine Corp, Space Force, and Coast Guard) or the Uniformed Forces as defined in 10 U.S. Code § 101 includes active guard and reserve personnel, the commissioned corps of the National Oceanic and Atmospheric Administration and the commissioned corps of the Public Health Service. Individuals who have been released from active duty or received an honorable or general discharge from active duty in the armed forces during the preceding 12-month period are also eligible upon presenting a copy of DD Form 214. An Emergency Services employee includes Federal, State, and local governmental and nongovernmental emergency public safety, fire, law enforcement, emergency response, emergency medical (including hospital emergency facilities), and related personnel, agencies, and authorities (as defined in 6 U.S.C. 101(6)). All active Motorcycle Safety Foundation (MSF) Certified Rider Coaches currently registered with the MSF. Active BMW MOA / BMW Car Club members who have been members one year or longer at the time of their motorcycle delivery will be eligible for this program. All USAA members with proof of current membership that are P&C (Property and Casualty) are eligible for one incentive per USAA member per year. 

Purchasers are eligible for one purchase incentive during the 2021 program calendar year (January 2, 2020 through December 31, 2021). This incentive may be combined with any other BMW customer incentive* available at the time of purchase for a qualified model (unless specifically excluded in the incentive program rules), which is defined as any new, previously unregistered BMW motorcycle. BMW Motorrad auction units do not qualify. BMW Motorrad USA reserves the right to make changes to the Program and/or terminate the Program at any time without prior notice.