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Specials & Promotions

Starting the New Year Right!

Get the bike of your dreams at a dream price! Save up to $2,000 plus financing for just 0.9% for 60 months on select 2019 models and up to $1,600 OFF 2020 models plus financing for just 0.9% for 60 months. Eligible models listed below. 

Get Pre-Approved for Financing in Seconds>>

BMW Model
Factory Incentive*
2019 G310R
$1,000 OFF
2019 G310GS
$1,000 OFF
2019 C400X
$1,500 OFF + 0.9% for 60 months
2019 K1600 Bagger/Grand America
$2,000 OFF + 0.9% for 60 months
$2,000 OFF + 0.9% for 60 months
2019 K1600GTL
$2,000 OFF + 0.9% for 60 months
2020 G310R
$500 OFF
2020 G310GS
$500 OFF + 0.9% APR for 60 months
2020 F750GS
$750 OFF + 0.9% APR for 60 months
2020 F850GS/GSA
$850 OFF + 0.9% APR for 60 months
2020 F900R
$900 OFF + 0.9% APR for 60 months
2020 F900XR
$900 OFF + 0.9% APR for 60 months
2020 S1000R
$1,000 OFF + 0.9% APR for 60 months
2020 R1250R
$1,250 OFF + 0.9% APR for 60 months
2020 R1250RS
$1,250 OFF + 0.9% APR for 60 months
2020 K1600 Bagger/Grand America
$1,600 OFF + 0.9% APR for 60 months
2020 K1600GT
$1,600 OFF + 0.9% APR for 60 months
2020 K1600GTL
$1,600 OFF + 0% APR for 60 months

BMW Easy Ride balloon financing is a retail installment contract offered exclusively through BMW Financial Services NA, LLC. Financing is available to well-qualified customers financing their purchase of BMW Motorcycle from participating BMW Motorrad Dealers through BMW Financial Services. Final balloon payment amount depends upon creditworthiness, contract terms, and estimated future market value of the financed motorcycle at the end to the BMW Easy Ride contract term. The balloon payment is substantially larger than each prior scheduled monthly payment. All trade-ins are subject to your BMW Motorrad Dealer’s requirements, inspections, and approval. Contact your BMW Motorrad Dealer for additional trade-in information.


Get $1,000 Conquest Cash Off a New BMW R18 First Edition

You can always make room in the garage for another cruiser, but show us there’s room in your soul for a BMW and get $1,000 cash off a new BMW R18 First Edition. 

Built in Berlin and equipped to cruise the roads of America with modern tech and timeless design, the R18 boasts the largest boxer engine BMW ever made. 

  • 1802 cc Boxer Engine
  • 116lb-ft Torque at 3,000rpm
  • Selectable Ride Modes Standard
  • Available Hill Start Control and Reverse Assist

It’s a true BMW cruiser purposefully designed to encourage full customization so you can make the R18 uniquely yours.

Sometimes it takes a machine to remind us how to feel. Come in for a test ride today and fuel your soul.

To schedule a test ride call 301-497-8949.


Up to $3,100 OFF & 0.9% Financing for 60 Months

Bob’s BMW picks new BMW models from inventory for our customers to experience. They are meticulously cared for and maintained by our service team, these motorcycles are gently ridden for short periods of time and are then made available for sale. Bob’s BMW demonstrator vehicles offer an excellent opportunity for our customers to drive a NEW BMW at a SIGNIFICANTLY reduced price.

  • Low mileage
  • Current or previous model years
  • Dealership maintained and serviced
  • Includes the balance of the 3 year/36,000 mile warranty

To schedule a test ride today call 301-497-8949.


The Smartest Way to Protect Your Investment.

Bob’s BMW now offers pre-paid maintenance plans to customers purchasing a new or pre-owned motorcycle.

New Used
Oil and Filter Change 4 4
First Break-in Service 1 N/A
Full Maintenance Service 6 6
Battery Replacement* 1 1

With pre-paid service, your motorcycle’s needs are paid for thousands of miles ahead. The benefits of a Pre-Paid Maintenance Plan are simple:

  • Save money by locking into today’s prices
  • Safeguard your motorcycle from missing a major service(s) by planning ahead
  • Get maximum performance and riding pleasure by completing all of your motorcycle’s major services

Anyone who rides their bike at least 4,000 miles a year on average will substantially save on service costs. For those that ride 36,000 miles within 3 years, the savings is in the thousands!

For customers buying a new BMW this plan is exceptionally great. BMW’s service interval is every 6,000 miles so the plan perfectly covers each major service, along with 4 additional oil changes and a battery replacement for the length of time the bike is under BMW’s 3year/36k mile factory warranty.

Regular maintenance at an authorized BMW Service Center is what preserves the value of your motorcycles and allows you to get maximum performance and riding pleasure. Bob’s BMW state of the art facility offers multiple lifts and is equipped with all the special tools required to service your BMW. The Service Department is staffed with professionally trained and certified BMW Advisors & Technicians, including our shop foreman and Chief Diagnostician who has received the highest level of BMW certification.

To learn more about a Maintenance Plan that will work for you, call 31-497-8949 ext. 210.

*Service Labor not included. 


Get Up to $750 OFF A New BMW Motorcycle!

To show our appreciation for everything U.S. military service members do for our country, to the emergency service workers who are always putting their communities first, and to MOA/BMW Car Club members and MSF Rider Coaches who help the riding community continue to grow, save up to $750 on new BMW motorcycle purchases throughout the year. These savings are in addition to any current incentives available through BMW. The following incentives can be applied to the purchase of any new, untitled 2020 and 2021 model year BMWs.

Call 1-800-BMW-BOBS (269-2627) TODAY to speak with a Bob’s BMW representative for complete details and required documentation.

BMW Model Series
Incentive Amount*
K-Series / S-Series
$750 OFF
F-Series / R-Series
$500 OFF
C-Series / G-Series
$250 OFF

Shop Bob's BMW online store

*Eligible Customers: All USAA members that are P&C (Property and Causality) eligible. One incentive per USAA member per year. Members of either the Armed Forces (Army, Navy, Air Force, Marine Corp, Space Force, and Coast Guard) or the Uniformed Forces as defined in 10 U.S. Code § 101 includes active guard and reserve personnel, the commissioned corps of the National Oceanic and Atmospheric Administration and the commissioned corps of the Public Health Service. Individuals who have been released from active duty or received an honorable or general discharge from active duty in the armed forces during the preceding 12-month period are also eligible upon presenting a copy of DD Form 214. An Emergency Services employee includes Federal, State, and local governmental and nongovernmental emergency public safety, fire, law enforcement, emergency response, emergency medical (including hospital emergency facilities), and related personnel, agencies, and authorities (as defined in 6 U.S.C. 101(6)). All active Motorcycle Safety Foundation (MSF) Certified Rider Coaches currently registered with the MSF. Active BMW MOA / BMW Car Club members who have been members one year or longer at the time of their motorcycle delivery will be eligible for this program. All USAA members with proof of current membership that are P&C (Property and Casualty) are eligible for one incentive per USAA member per year. 

Purchasers are eligible for one purchase incentive during the 2021 program calendar year (January 2, 2020 through December 31, 2021). This incentive may be combined with any other BMW customer incentive* available at the time of purchase for a qualified model (unless specifically excluded in the incentive program rules), which is defined as any new, previously unregistered BMW motorcycle. BMW Motorrad auction units do not qualify. BMW Motorrad USA reserves the right to make changes to the Program and/or terminate the Program at any time without prior notice.